Alois Scheurich and Fridolin Greulich founded in 1928 a wholesale in glass, porcelain and ceramics at Schneeberg. In 1948 they started a domestic line and the company grew quicly to be the largest. The main designers were Heinz Siery, A. Seidel, Monica Schödel - Müller en Werner Nowka. Untill today the factory still excists.